Srishti Bakshi is the founder and Managing Director of CrossBow, a social enterprise focussed on relabeling impact funds, from donations to Investments.
In 2016 she decided to put her skills and knowledge set to use for the benefit of humanity and started on this journey as a Champion for Change with Empower Women Initiative by United Nations Women.
CrossBow is a mass outreach and engagement platform tailored for cause-driven campaigns. It has a special focus on analytics, which can make a paradigm shift in how funds flow to impact campaigns and projects. Srishti delved deep into the millennial mindset – the I-Care generation.
As a part of this project, Srishti is undertaking a 3600km journey on-foot, over 260 days, from Kanyakumari (south) to Srinagar (north) in India to sensitize citizens on CrossBow’s first campaign on combating violence against women through financial and digital literacy